Category: Gaming UGC
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Gaming and UGC Trends for 2024
We are at the final days of 2023, and it’s time to look forward to 2024, and the gaming trends we are expecting from it. 2023 marked one of the most dramatic periods in the gaming industry’s history. Notably, Microsoft’s acquisition of Activision Blizzard for a staggering $68.7 billion marked the largest deal the industry […]
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LootLabs Commits $50K to UGC Creators in 2023
We proudly announced a significant milestone in our financial commitment to creators. In the year 2023 alone, the company has paid $50,000 to its network of creators, underscoring its dedication to supporting the creative community. Established in Late July 2023, LootLabs was born from a unique collaboration between experienced gaming content creators and seasoned advertising […]
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Marketplace or Social Media? Where to Sell Game Skins
Selling game skins is a great way to monetize your talent via gaming UGC. These skins, virtual items that alter the appearance of characters or items in video games, have become a significant part of the gaming culture. People purchase game skins for various reasons. Skins offer a means for players to express their individuality […]
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It’s in Your Hands: UGC in Mobile Games Marketing
Mobile gaming is a huge industry. Hardcore gamers may sneer at it, but we’re talking serious numbers and a lot of money. There are quite a few reasons mobile gaming is so popular these days. Here are some of them: In 2023, it is estimated that the global Mobile Games market will produce revenues amounting […]
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Cyber Monday Ideas for Gaming UGC Creators
Cyber Monday is just around the corner (Black Friday, too, but let’s talk about what’s more relevant for you, gaming content creators). Cyber Monday, the Monday after Thanksgiving in the United States, falls on November 27th, 2023. The digital marketplace is super busy, planning sales and discounts. For gaming content creators this presents a unique […]
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From Smurfenstein to Skyrim: All About Game Modding
A Brief History of Game Modding The roots of game modding trace back to the early days of PC gaming – way back in the 80s, when a lot of you weren’t even born yet. As developers began to recognize the creativity and passion of their player base, they started to release tools that allowed […]
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TikTok Wants a Piece of Gaming UGC
TikTok is going after Twitch and YouTube. The uber-popular social video app wants a piece of the gaming UGC action. TikTok boasts over 3 trillion views on gaming content in 2022, which means there’s a growing community on the platform that wants gaming content. According to the platform’s What’s Next: Gaming Trend Report, approximately half […]
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What’s the Skinny: Monetizing Skin Making in Games
The history of skins in video games is a fascinating journey that has evolved over time, with User-Generated Content (UGC) playing an important role in its development. Skins, which are custom appearances for characters, weapons, or other in-game objects, have become an integral part of the gaming experience. They allow players to personalize their gaming […]
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Game, Chat, Create: The Synergy of Discord and UGC
Discord is a leading platform for gamers and gaming content creators. It’s a wonderful, versatile tool, and one you must know in depth, in order to be an integral part of the UGC community. What is Discord? Launched in 2015, Discord began as a way to address the need for reliable voice chat software for […]
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How to Create Gaming UGC that Gen Z Will Love
User-generated content (UGC) and social media have become more popular, stealing some attention from streaming services. But just how popular are they? InMobi’s 2023 survey on streaming subscription behavior found that younger consumers’ content preferences have shifted significantly. While Millennials (ages 35-44) prefer streaming, Gen Z (ages 18-24) is more interested in UGC than other […]